By
PATRICIA COHEN
Whatever other
reasons may explain the lack of women’s voices on the nation’s op-ed pages, the
lack of women asking to be there is clearly part of the problem. Many opinion
page editors at major newspapers across the country say that 65 or 75 percent
of unsolicited manuscripts, or more, come from men.
The obvious
solution, at least to Catherine Orenstein, an author, activist and occasional
op-ed page contributor herself, was to get more women to submit essays. To that
end Ms. Orenstein has been training women at universities, foundations and
corporations to write essays and get them published.
Uproars over
the sparse numbers of women in newspapers, or on news programs, in magazines, and
on best-seller lists regularly erupt every couple of years. A doozy occurred in
2005, after the liberal commentator Susan Estrich and Michael Kinsley, then
editor of The Los Angeles Times’s opinion pages, got into a nasty scuffle over
the lack of female columnists. That dustup is what motivated Ms. Orenstein to
take her op-ed show on the road, which she has done with support from the
Woodhull Institute, an ethics and leadership group for women.
“It’s a
teachable form,” Ms. Orenstein said recently over coffee and eggs. “It’s not
like writing Hemingway. You show people the basics of a good argument, what
constitutes good evidence, what’s a news hook, what’s the etiquette of a
pitch.”
Over the past
18 months several hundred women and men (though in fewer numbers) have taken
the seminar, which can cost a group up to $5,000, Ms. Orenstein said (although
she has also donated her services). She has not kept records, but said about
two dozen former students have sent her clips of their published essays to say
thank you. Suzanne Grossman at Woodhull didn’t have comprehensive statistics
but said that the first pilot session for a dozen women at a Woodhull retreat
produced 12 op-ed articles. (Some participants wrote more than one.)
“I try to
convey the idea that there is a responsibility,” she said. “Op-ed pages are so
enormously powerful. It’s one of the few places open to the public. Where else
is someone like me going to get access? It’s not like I can call up the White
House: ‘Hello?’ ”
About 30 women
who also are not in the habit of calling up the White House gathered Monday
evening for one of Ms. Orenstein’s seminars. Eighteen, mostly from nonprofit
organizations, sat around a large conference table in Manhattan against a
dazzling backdrop of New York City’s skyline at sunset, while a dozen or so
listened in through a speaker phone in Washington.
They had been
invited by SheSource, an online database of women experts, financed by the
White House Project, a women’s leadership organization, Fenton Communications
and the Women’s Funding Network.
Ms. Orenstein
asked: Could every woman at the large rectangular table name one specific
subject that she is an expert in and say why? The author of “Little Red Riding
Hood Uncloaked: Sex, Morality and the Evolution of a Fairy Tale,” Ms. Orenstein
began by saying, “Little Red Riding Hood” and writing the words in orange
marker on an oversize white pad.
Of the next
four women who spoke, three started with a qualification or apology. “I’m
really too young to be an expert in anything,” said Caitlin Petre, 23.
“Let’s stop,”
Ms. Orenstein said. “It happens in every single session I do with women, and
it’s never happened with men.” Women tend to back away from “what we know and
why we know it,” she said.
Next she asked
the participants why they thought it important to write op-ed articles. Women
shouted: “Change the world,” “shape public debate,” “offer a new perspective,”
“influence public policy.”
“You are all
such do-gooders,” Ms. Orenstein said laughing, “I love this.” She then proceeded
to create another kind of list that included fame, money, offers of books,
television series and jobs.
The Rev. Dr.
Katherine Hancock Ragsdale, an Episcopal priest and the executive director of
Political Research Associates in Boston, frowned. “It’s not why I do it,” she
said.
That, Ms.
Orenstein declared, is a typically female response: “I never had a man say,
‘That’s not why I do it.’ ”
“What I want to
suggest to you,” she continued, is that the personal and the public interests
are not at odds, and “the belief that they are mutually exclusive has kept
women out of power.” Don’t you want money, credibility, access to aid in your
cause? she asked.
Cristina Page,
a spokeswoman for Birth Control Watch in Washington, leaned forward. “I’ve
never heard anyone say that before,” she said. “What you’ve just said is so
important. It’s liberating.”
Other attendees
were similarly enthusiastic after the two-and-a-half-hour session. Maureen
Lane, a professor at Hunter
College and a member of the Drum Major Institute, a research think tank, had
taken a longer version of the op-ed writing seminar about 18 months earlier.
“It takes me a while to learn,” she said of her repeat visit. “This is not just
‘how you buy real estate and make a fortune,’ ” she said, “This is thought
through.”
During the
seminar Ms. Orenstein laid out a basic formula for writing a 750-word op-ed
piece (with the caution that “common sense trumps everything I say”): a lead
connected to a news hook, a thesis, three points of evidence, conclusion. And
don’t forget the “to be sure” paragraph in order to pre-empt your opponents’
comeback, she instructed.
Then she handed
out a few samples, including one that a student had published in The Washington
Post after completing the training. Small clusters of women formed as they
worked to trace the formula’s various ingredients in an op-ed article.
A bunch of
women joined together on one side of the table to discuss an op-ed piece by Ms.
Orenstein that appeared in June 2004 in The New York Times on the remake of the
movie “The Stepford Wives.”
“The thesis is
how we’ve internalized a piece of Stepford,” said Serena Fong, a member of
Catalyst, a research organization for women in business.
Dr. Ragsdale
said, “We started thinking that was the thesis,” but then decided that “the
point is we haven’t come such a long way.”
“Is that the
first point or the thesis?” asked Sai Pradhan.
Maybe there are
two theses, someone helpfully suggested.
A few moments
later Dr. Ragsdale noted, “I’m not a group exercise kind of person.” Afterward
each group got up to present its conclusions. “Is there a to-be-sure paragraph?”
Ms. Orenstein asked the first up.
Ms. Lane
replied: “Yes, and it begins: ‘To be sure.’ ”
After the
presentations Ms. Orenstein returned to the orange-colored words “Little Red
Riding Hood” written on the pad, saying that if she had limited herself to that
subject, her contribution to public debate would be about the size of a tack.
“I would have
to reframe myself,” she said, drawing a triangle around the words. At each of
the three points she explained how she set about enlarging her area of expertise:
from Riding Hood to female heroines to women; from fairy tales to myths to
stories we tell and are told; from the nursery to popular culture.
To close the
evening she asked Sondra Harris, the director of corporate public relations at Charles Schwab, to stand by the pad and go through the same process.
Ms. Harris walked to the easel and, as she spoke, Ms. Orenstein wrote,
“Teaching women how to invest,” which quickly grew into three expansive
categories, Money, Women and Power, that were wide-ranging and enticing.
As Ms. Page said, “You can
definitely have a TV series come out of that.”